When Sony Bank started developing the revolutionary new WALLET service, the design was a major focal point. Tōru Ishii, General Manager of the Web Planning Division at Sony Bank, recently sat down with two Sony designers to look back on how the design story and the customer experience came together.
New advertising graphic of Sony Bank WALLET. Download desktop and mobile wallpapers.
Sony home audio systems for the Latin American market and elsewhere are tailored to local lifestyles and listening habits. Sony is always exploring new territory in design, and considering how to meet—and exceed—people’s expectations.
The Xperia Z1 brought together many contributors across Sony. Craftsmanship in design and technology created a fresh user experience—taking Xperia another step forward.
Using flow cytometry systems, researchers worldwide study stem cells and treatment of cancer, autoimmune diseases, and other conditions. Sony has entered into new territory by designing and developing this medical research equipment.
Full-frame camera lines DSC-RX1 / SLT-A99V / NEX-VG900 received Gold Award in Good Design Award 2013.
We received 11 awards in Good Design Award 2013. Two of the products were selected in the Best 100.
New article on “SST Type Project,” which Sony has developed an original typeface. Between the lines and behind the scenes, see what the typeface represents and how carefully it was designed.
We received 26 awards in iF design award 2014. Three of the award-winning products, BRAVIA™ X9000A Series, VAIO® Tap11, and DSC-RX10 received iF gold award.
We received 14 awards in Red Dot Award: Product Design 2014. Two of the award-winning products, XperiaTM Z Ultra and DSC-QX100/QX10, received Red Dot: Best of the Best.